Reputations

Reputation is based on trust. And today's trust is being built online -- in communities and on social networks. Cultivating a strong reputation will require that every business master the fine art of building trust, in a very public, very complex place: the Web. An afternoon with Chris Brogan, one of the most influential online trust and reputation consultants in the world, is an investment all business leaders will need to make to ensure their future success. Brogan is the author of New York Times' bestseller Trust Agents.

Attend Reputations and you will learn:

How to understand and use the Web to build business in ways you haven't before
How to understand and master non-currency-based economies
How online trust-building is replacing mass media and outdated ways of marketing
How to humanize your business and your brands, build loyal followers and connect directly with those important to your success
How to spread influence faster, wider and deeper

Reputations is relevant to business owners, business leaders, those who must build personal brands, those who speak for and market new and established brands and entrepreneurs who must 'make their own game' for a living.

Wednesday, February 3
2-5 p.m.

2–2:30 Registration and seating.
2:30–4 Brogan and Panel presentations
4–5:30 VIP reception

Best Buy Headquarters
7601 Penn Ave. South
Richfield, MN 55423-3645

Cost:
Event Ticket: $95
Extended VIP Ticket: $125, includes book Trust Agents and VIP reception with author Chris Brogan

AND PANELISTS
Beth LaBreche
CEO, LaBreche

Gabby Nelson
Director of External Relations
and Social Media, Select Comfort

Paula Prahl
Senior VP of Communications,
Public Affairs and Corporate Social Responsibility, Best Buy

and a representative from
Quality Bicyle Products

Reputations welcomes Chris Brogan, renowned social media consultant and author of New York Times bestseller Trust Agents. One of the most recognizable names in new media, Chris works with large and mid-sized companies to improve online business communications through the use of social software, community platforms and other emerging web and mobile technologies.

Chris is co-author of the book Trust Agents with Julien Smith. Find out more about Chris at chrisbrogan.com.