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Posted on 02/01/2012 - 10:36am | Technology
A new subscription-based technology service gives very small businesses the hardware and software they need on a pay-as-you-go basis. The new hybrid cloud service, unveiled by industry leaders like Intel, is designed for organizations with 25 users or fewer. The monthly managed service allows them...
Amy Lewis
Posted on 01/26/2012 - 10:47am | Communications
Last month, I gave you a brief introduction to publicity. Some of you may have even done your homework by looking beneath the covers of your company to find story ideas that you think could make news. Maybe you even started tracking which media and reporters follow your industry. Good work. So, now...
Posted on 01/23/2012 - 11:41am | Growth Strategy
Navigator?  Driver? There’s only one driver’s seat, and when it comes to new business, it’s the decision maker who needs to be in that seat. Yet when many professionals begin active business development, they often think, talk and take action that says to the prospective client “Hey, look at...
Posted on 01/16/2012 - 2:37pm | Technology
I asked a group of my peers at a recent meeting about their top technology challenge. Essentially, “What kept them up at night?” I expected a series of responses, but was surprised when everyone echoed the same issue: the rise of BYOD – Bringing Your Own Device to work. It was not long ago when...
Posted on 12/30/2011 - 3:58pm | Technology
Spend just a few moments in the Apple or Android app store and you soon come to one conclusion: There’s an app for almost anything. Apps are quickly changing the way we do business, making it easier to connect and revolutionizing some common tasks. I share five of my favorite business apps in the...
Posted on 12/28/2011 - 9:55am | Sales
Oil magnate John D. Rockefeller once opined, “I do not think there is any other quality so essential to success of any kind as the quality of perseverance. It overcomes almost everything, even nature.” I’ll never forget watching the broadcast of The David Susskind Show some years ago...
Amy Lewis
Posted on 12/27/2011 - 8:44am | Communications
A small business owner called seeking a publicist. A few years ago, a newspaper mentioned his business, which led to a spike in sales. Good news. Countless ads totaling thousands of dollars failed to deliver the same results. Bad news. It’s not uncommon for businesses to invest in advertising,...
Posted on 12/15/2011 - 6:39am | Technology
Ask business travelers to share a time when they wished they could teleport back to their enterprise and you will get more than one evocative experience. The costly, time-consuming nature of traveling can make even the most seasoned traveler wish for “Beam me up, Scotty” capabilities. I felt that...
Posted on 12/01/2011 - 8:33am | Technology
A year ago, I made a commitment as CIO to outsource some of our IT services. Yes, a technology company is outsourcing technology. Why? While it may sound crazy, I have found that it is far better use of our resources. Instead of our Information Services professionals being bogged down by daily...
Posted on 11/28/2011 - 10:08am | Sales
In the history of the world, there has never been a city that juices itself more on ego then Tinseltown. That said, I remain a huge movie buff and religiously watch the Academy Awards telecast. I’m even more interested because my son, David, is a film director and producer in Hollywood. The curious...
Amy Lewis
Posted on 11/26/2011 - 8:47am | Communications
Planning. It instills either excitement or dread into business executives about this time of year. I’m a concrete-sequential person, so I enjoy dissecting strengths and weaknesses, defining objectives, and bringing clarity to marketing ideas and how they align with business objectives. In the end,...
Posted on 11/15/2011 - 3:15pm | Technology
Are you ready for 3D screens? 3D technology is not just for movie theaters anymore. It’s coming home and already yielding new promotional opportunities for a variety of businesses with the emergence of glasses-free 3D TV. Sharp developed the first autostereoscopic LCD display for its notebook, but...
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