We Minnesotans, it seems, are a generous bunch. According to the Corporation for National and Community Service, our state’s volunteer rate ranks second only to Utah. Want more proof? You only need to look at the winners and finalists of the 2018 Community Impact Awards. Financial institutions, law firms, nonprofits, arts organizations, public relations firms, dry cleaners and automotive dealerships all have placed an emphasis on giving back to the community, weaving their charitable efforts into the very fabric of their companies.
If you want to add corporate social responsibility (CSR) to your business plan, choose something that you and your employees are passionate about and then incorporate that passion into your company’s mission. It could be collecting coats for children during the Bold North’s frigid winters, assisting immigrants with navigating red tape so that they can realize their dreams in the U.S., providing a community with a platform to make a living or enabling individuals with disabilities to enter the workforce. For those of you interested in building CSR into your business plans, I offer some tips in my “Ask the Editor” column.
For this issue, we also spoke with three family-owned companies that have very different ways of approaching how they do business. If you own your own company, this is one article you’ll definitely want to add to your reading list. And now that the Super Bowl is over (way to make a big impression on the national stage Minneapolis!), we look at the next big event coming to Minnesota: The 2019 Final Four. What’s happening now, what’s in store and how can you get involved? Check it out.
In Business Matters, read how robotics are changing how we work and the gig economy is affecting the labor market. Minnesota has one of the lowest unemployment rates in the country, so it will be interesting to see how these two diametrically opposing trends — one potentially depleting jobs, the second potentially depleting the full-time talent pool — interact in the coming years.
And if you didn’t have a chance to celebrate with us in January for our Women Who Lead issue, be sure to flip to the back for this issue’s Snapshots. I can still feel the energy in the room when I look at the photos. It was an amazing evening, celebrating some truly remarkable women.
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