New episode of Driving Change

Featuring an interview with CTO Bala Subramanian of Best Buy

By Steve LeBeau
Thursday, July 14, 2016

The latest tech executive to be interviewed while being driven around in Jeff Martin’s Prius is Bala Subramanian, the chief technology officer for Best Buy. In this edition of Driving Change Bala discusses such topics as the role of a CTO versus a CIO (Best Buy has both), e-commerce to digital and the user experience. Bala says the best advice he ever received was early in his career – when he had the young person’s drive to always be right. The advice, using sports analogies, explained why it is okay to fail; no one is 100%.

Watch the video now, and learn why Bala never became a physician.


Jeff Martin is a MNBIZ (Real) Power 50 member, and is CEO of Collective Genius, a tech talent firm in St. Paul. More episodes of Driving Change are at