public relations

After 32 years of working with some of the biggest names in sports and entertainment, Lou Raiola, founder and president of Force Multiply, is ready to share what his company does. For the past three decades, he’s been working behind the scenes to bring together celebrities and nonprofits. Read More
The cynics in our business will tell you that PR firms are a commodity profession today: plenty of supply to fill the growing demand of clients. As a result, companies looking to retain PR firms often favor a search process that pits several agencies in a knock-down, last-team-standing competition for the right to serve as a client’s PR counsel. Read More